TL;DR
Mahindra & Mahindra achieved a historic milestone by becoming India's second-largest passenger vehicle carmaker in 2025, driven by strong SUV sales and successful EV launches.
In a landmark achievement for the Indian automotive industry, Mahindra & Mahindra has officially secured the second position in annual passenger vehicle sales for the calendar year 2025. This milestone sees the homegrown SUV specialist surpass established players like Hyundai Motor India and Tata Motors. Data from the government's Vahan portal up to December 25, 2025, confirms Mahindra's registration of 5.81 lakh units, outperforming Tata Motors with 5.52 lakh units and Hyundai with 5.50 lakh units.
This marks the first time an indigenous manufacturer, primarily focused on utility vehicles, has outpaced mass-market rivals with diverse portfolios of hatchbacks and sedans. Mahindra's success is attributed to a meticulously executed product offensive that gained momentum in early 2025, driven by popular combustion-engine models and a strategic entry into the premium electric vehicle segment with models like the BE 6e and XEV 9e, which have collectively sold over 36,000 units.
