TL;DR
Ola Electric has drastically reduced the prices of its Roadster electric motorcycles, now starting at ₹79,999, to directly compete with conventional petrol bikes in India.
Ola Electric has announced significant price reductions across its Roadster electric motorcycle range, with prices now starting at an aggressive ₹79,999. This strategic move aims to position Ola's electric motorcycles directly against entry-segment internal combustion engine (ICE) motorcycles in the Indian market.
The price cuts, announced on March 3, 2026, as part of a 'Holi Mahotsav' festive campaign, see the Roadster X base model available in 2.5 kWh, 3.5 kWh, and 4.5 kWh battery configurations. The Roadster X+ variants, offering more features and larger battery options (4.5 kWh and 9.1 kWh), are now priced at ₹1,09,999 and ₹1,89,000, respectively. Alongside the price revision, Ola Electric has introduced limited-time offers, including 'Muhurat Mahotsav' discounts and an eight-year extended warranty on select S1 Pro and S1 Pro+ scooter models. This aggressive pricing strategy comes as Ola Electric faces mounting sales pressure and aims to boost its market share in the electric two-wheeler segment.
