TL;DR
Bajaj Auto has received approval from the Austrian Takeover Commission to fully acquire Pierer Bajaj AG, securing complete control over KTM's parent company.
Bajaj Auto has secured a significant regulatory approval from the Austrian Takeover Commission to acquire 100% stakes in Pierer Bajaj AG, the joint venture that holds a controlling interest in KTM's parent company, Pierer Mobility AG. This move marks a pivotal step in Bajaj Auto's long-standing strategic partnership with the Austrian motorcycle manufacturer, signaling a deeper integration and control over the global premium motorcycle brand.
The full acquisition is expected to streamline product development, manufacturing strategies, and market expansion for both Bajaj and KTM. Experts anticipate a stronger focus on product optimization and a more cohesive global strategy as Bajaj solidifies its control. This consolidation is likely to further strengthen Bajaj Auto’s position in the international premium motorcycle market and potentially accelerate KTM's growth in emerging economies, including India.
