TL;DR
Hero MotoCorp's electric vehicle brand, VIDA, is aggressively expanding its presence across India, launching its V1 electric scooters in new cities and emphasizing innovative features like swappable battery technology.
Hero MotoCorp, the world's largest manufacturer of two-wheelers, is making significant strides in the electric vehicle segment with its dedicated brand, VIDA. VIDA is rapidly expanding its presence across India, introducing its V1 electric scooters to new cities and making sustainable mobility solutions more accessible to a wider consumer base. The expansion strategy focuses not only on sales but also on building a comprehensive ecosystem, including robust charging infrastructure and innovative services like battery swapping. The VIDA V1 models are characterized by their advanced features, modular design, and commitment to performance and range, addressing common concerns of potential EV adopters. Hero MotoCorp's foray into the EV space through VIDA underscores its commitment to future-proof its business while contributing to India's green mobility goals. The brand aims to set new benchmarks in the electric two-wheeler category, leveraging Hero MotoCorp's extensive dealer network and service reach to ensure widespread adoption and customer satisfaction.