TL;DR
Indian motorcycles are increasingly adopting advanced rider aids like cornering ABS and traction control in premium and mid-range models, driven by safety awareness and consumer demand, setting new industry benchmarks.
The Indian motorcycle market is witnessing a significant shift towards integrating advanced rider aids (ARAs) in premium and even some mid-range models, elevating safety and performance standards. Features such as cornering ABS, traction control, ride-by-wire throttle, multiple riding modes, and even IMU-based (Inertial Measurement Unit) systems are no longer exclusive to superbike segments. Manufacturers like TVS, Bajaj, and Royal Enfield are increasingly equipping their newer offerings with these technologies, reflecting a growing consumer demand for safer and more sophisticated riding experiences. This trend is driven by rising safety awareness, stricter regulatory push, and the aspirational value of high-tech features. The introduction of these aids not only helps prevent accidents by providing better control in challenging conditions but also enhances the overall riding pleasure. As technology becomes more accessible and manufacturing costs optimize, advanced rider aids are expected to become more commonplace across a wider spectrum of motorcycles in India, setting new benchmarks for rider safety and innovation.