TL;DR
Indore startup founder Ankit Barbeta went viral for gifting four Tata Nexon EVs to his employees as a token of gratitude.
Ankit Barbeta, the founder of Innoveg, an agri-innovation startup based in Indore, has captured widespread attention for an extraordinary act of employee appreciation. In a video that has since gone viral, Barbeta gifted brand-new Tata Nexon EVs to four of his dedicated employees. This generous gesture was presented not as a performance bonus, but as a heartfelt expression of gratitude, with Barbeta referring to his team members as 'yoddha' (warriors).
The video shows Barbeta distributing car keys to his surprised employees, who then picked their respective Tata Nexon EVs. This act has resonated widely, highlighting a refreshing approach to employee recognition within the startup ecosystem. The move also indirectly promotes electric vehicle adoption, demonstrating a commitment to sustainability while fostering a positive and appreciative work culture.

