TL;DR
Indian electric motorcycle startup Ultraviolette recorded a 406% sales increase in July 2026, outselling LiveWire globally.
Ultraviolette, an Indian electric motorcycle startup, reported a significant surge in sales during July 2026, registering 694 bikes domestically in a single month. This marks a remarkable 406% year-over-year increase for the company, making July its best month yet.
The impressive performance of Ultraviolette's electric motorcycles has allowed the startup to outsell even established global players like Harley-Davidson's LiveWire, which sold 267 motorcycles worldwide in the second quarter of 2026. This highlights the growing demand and acceptance of high-performance electric two-wheelers in the Indian market.
