TL;DR
Mahindra unveiled an ambitious long-term plan to dominate SUV and EV markets, with several new electric models like the XEV 9S, Thar EV, and Scorpio EV in the pipeline.
Mahindra & Mahindra has unveiled an ambitious long-term roadmap that positions its automotive division at the forefront of its growth strategy for the next decade. The company plans to significantly expand its presence in both domestic and international markets by rolling out a robust portfolio of new SUVs and electric vehicles (EVs).
The strategy includes continued investment in internal combustion engine (ICE) vehicles while aggressively pushing into electric mobility. Upcoming models such as the XEV 9S, along with born-electric vehicles like the BE 6 Rall-E, Thar EV, and Scorpio EV, are slated for launch in the coming years. Mahindra also aims to solidify its leading position in India's light commercial vehicle (LCV) market by introducing multi-energy platforms to cater to diverse mobility needs.
